Reinvent the Game Steel rims, chains Permanent installation.

Jordan Brand's first World of Flight flagship in China, Beijing, 2023

A wall-mounted sculpture made of five basketball rims connected by chains. The objects are familiar. The context is not.

Keflione works at the intersection of street culture and contemporary art, murals, products, installations.

This piece came out of that practice: taking the visual codes of sport and pushing them somewhere unexpected.

Not a tribute to the game. A reinterpretation of it.